Independent business owners recognize they have an opportunity to ramp up their business using the power of the Internet. However, the tech stuff and the language can be a bit overwhelming at first. My goal is to publish information specifically targeted to the independent business owner. A basic plan for the start up website is designed to introduce the owner to another venue for promoting their business.
You have to get your name in front of the people who are interested in your product or service. Advertising isn’t cost effective for most independent business owners. Attending community meetings and speaking for local business groups gives you exposure to a group of individuals and can take up a lot of your time. Here is one suggestion how utilizing the power of the Internet greatly expands your ability to connect with potential clients. A website…
Allows the business owner to attract and cultivate new clients
Any business, whether local or online, needs to have their domain name on all printed and published information, such as business cards. Write and article? Make sure your domain name is noted in your bio. Interviewed by the local paper? Your domain name needs to be here too.
Many metropolitan areas…Continue reading