You have to get your name in front of the people who are interested in your product or service. Advertising isn’t cost effective for most independent business owners. Attending community meetings and speaking for local business groups gives you exposure to a group of individuals and can take up a lot of your time. Here [...]
Entries Tagged as 'Uncategorized'
Attract Local Business to Your Website
April 5th, 2009 · 25 Comments · Uncategorized
Last week Jeff called to ask about developing a website. He said a number of people had recommended he put “something” up. He thought it was probably a good idea only he wasn’t sure how it would work for him.
Jeff has a number of business interests in the area of holistic health, one of which [...]
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Business Owner Internet Basics: Let’s Get Started
April 4th, 2009 · 21 Comments · Uncategorized
“You’re funny,” she said. My reaction was “oh, oh.” You see I’m not a standup comedian or anything like that. I’m a marketing person and I had been explaining how she could increase her profit by taking her offline business to the Internet. My potential client pointed out that she didn’t understand half of what I was [...]
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Business Owner Introduction to Internet Marketing
March 31st, 2009 · 22 Comments · Uncategorized
Independent business owners recognize they have an opportunity to ramp up their business using the power of the Internet. However, the tech stuff and the language can be a bit overwhelming at first. My goal is to publish information specifically targeted to the independent business owner. A basic plan for the start up website is [...]
Tags:business owner·independent business owner·internet start up
